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Unique Benefits to Make Your Company Stand Out

Posted by Guest Post on Mar 22, 2022 8:00:00 AM

Employee Benefits and retention

Today's world is competitive for candidates and employers alike. If you want to attract and retain top talent, you have to offer them something nobody else has done. Employee benefits are crucial for the hiring process and keeping your employees happy. Finding the right benefits package can help you keep your best employees while attracting top talent. Here are unique employee benefits to make your company stand out.

Health Insurance 

Health insurance is a necessity if you want to please your employees. Believe it not, not all employers offer health insurance, and it's not required by law if you have few employees. However, health insurance can help set you apart from other small businesses. Most large businesses offer health insurance, so if you want to have a chance at attracting the same level of talent they do, you need to offer this basic benefit. 

Unlimited Paid Time Off

While it might seem that you need your employees working every day for a total of 40 hours a week, you might not. As long as your employees meet deadlines and finish their work, you should allow them to take as much time off as they need. If employees can take as much time off as they want, they'll be incentivized to be more productive. 

The alternative is when an employee who hasn't been productive chooses to use their two weeks of vacation at the end of December. Then, instead of meeting their goals, they have no chance to finish their goals because you're legally required to let them take that time off, according to your employment contract. 

Instead of rewarding underachievers with paid time off, reward high achievers with unlimited time off. Of course, this isn't ideal for every business. For example, if you're a small marketing business, you might not have someone to cover your employees' work in case of emergency. 

To give your employees unlimited time off, you'll need to plan and teach your employees to do the same. Additionally, you can also ask that employees monitor their emails after a certain number of paid days off so that if an emergency comes in, they can take care of it. Remember, you should still have a set number of paid days off your employees can take without worrying about work. 

Flexible Work Flexible employee benefits and retention

Give your employees the option to choose how they work and when they work with flexible opportunities. Giving employees the freedom to work when they're most productive or when they're done with their household chores can increase employee retention and satisfaction, helping your business get more done even though your employees are working at odd hours. But, again, this isn't a benefit all businesses can offer. For example, you might have clients that expect your business and its employees to be available from nine to five. In this case, your employees could be required to work for part of the day and choose which hours to work the rest of the day, depending on their availability. 

Additionally, you can allow your employees to work from anywhere, which can free up their time to finish up household tasks and take their children to school. Working from home can increase employee wellbeing and make work more enjoyable, which means high productivity

Tuition Assistance

Tuition assistance helps your employees further their education, creating a skilled workforce and helping them achieve their educational and career goals. Many employers currently offer some sort of tuition assistance, but it can be challenging to determine which courses and degree programs can help businesses. 

Instead of looking at the course load of your employees, you can give each employee a specific dollar amount annually to cover the cost and fees associated with pursuing education. As a result, your business can attract top-performing candidates during the job interview and recruitment process. 

Pet Insurance

Your employees' health insurance covers children, but their fur children are not. If you want your employees to believe you care about them and their loved ones, consider adding pet insurance to your list of uncommon employee benefits. Your employees can all take advantage of cheap pet insurance that ensures the health and wellness of their animals, which means fewer days off due to pet emergencies, and overall happier employees. When you care about your employees' pets, they'll feel like you care more about their personal lives. 


Snacks and Drinks

Offering your employees something to snack on throughout the day is a small but appreciated employee benefit that can help them stay motivated and energized all day long. Remember providing healthy snacks helps your employees fight after-lunch fatigue that unhealthy eating may cause. 

Providing snacks and drinks means your employees won't leave the office as often, getting more work done. Additionally, it allows them to stay hydrated and fed without spending their money. 

Discounts on Products and Services

Many small businesses offer an employee discount on their products and services. However, companies can also offer discounts on a variety of products and services that can improve overall employee wellbeing, including:

  • Daycare
  • Housing 
  • Gyms (workout equipment, self-care apps) 
  • Technology
  • Transportation (including public transportation, gas reimbursement, and auto insurance)

Professional Development

Any company can invest in its employees' professional development in several ways. Professional development can help your employees perform better and teach them what it takes to thrive in a competitive business, ultimately giving them the right experience and knowledge to help your business succeed and grow. 

You can promote professional development within your business by allowing employees to take time off for courses that can help them do better at their jobs or train for management jobs. You can also provide in-house professional development to help employees learn the basic skills they need to grow within your company. For example, you can operate a management training program to train employees at all levels to do jobs that can help them earn more money. 

Unique Benefits Make Your Company Stand Out

Whether you're helping your employees pay for childcare or developing their skills so they can help your business succeed while they grow in their careers, all companies need to find ways to provide unique benefits to employees. If you want to attract top talent, you'll need to use these exceptional benefits to help you stand out. Additionally, better benefits can help improve employee wellbeing and increase productivity. 


This guest post is written by Matt and may not be copied or published without PeopleGuru's express written consent. Matt Casadona has a Bachelor of Science in Business Administration, with a concentration in Marketing and a minor in Psychology. Matt is passionate about marketing and business strategy and enjoys San Diego life, traveling, and music. 

Topics: Healthcare, Employee Law, Staffing, Benefits

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